jay-z has written a book. and in an act of pure marketing genius, he is slowly and cleverly releasing pages of text from the book in various ways.-inside a leather gucci bomber jacket, printed on the lining and placed in the winter of their 5th ave flagship store, ny
-on the bottom of the pool at the delano hotel, miami
-underneath plates at the spotted pig restaurant, ny
clues have been posted through his facebook, twittter and website with prizes being offered to people who find them
i said it before, but i'll say it again
genius!
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